Joe is a dynamic senior executive with a proven 30-year track record of successfully leading sales, marketing and product development teams that have consistently delivered accelerated growth in multi-region and global environments. Joe spent more than two decades with Whirlpool Corporation and in the 1990’s he lived and worked abroad for four years in Northern Italy serving in two separate European-wide leadership roles in product marketing and kitchen channel sales for Whirlpool Europe.
In the early 2000’s as Whirlpool’s General Manager of Laundry – North America Joe led a global cross-functional team that designed, engineered and launched the award winning and #1 selling Duet Front Load Washer & Dryer, quickly establishing Whirlpool as the leader in this burgeoning new laundry category in the US at this time.
Joe left Whirlpool in 2007 to join Fulgor Spa, a family-owned specialty cooking manufacturer in Gallarate, Italy to lead their OEM business in North America and launch the Fulgor Brand through independent distribution in the USA and Canada.
Joe has extensive knowledge and experience with a diverse set of distribution channels and has a considerable network in North America, Europe and Asia to draw on in helping brands find new success.